Creative Designer, freelancer | 2010 – present
Illustration, graphics, print design and concept/UX design. Both client work and independent work.
Clients such as Fjord/Accenture (Australia), Cockatoo Collection (Australia), Walladore (Sweden), Real Life Yoga (Switzerland), Tenavat, Die Finnische Schule Zürich (Switzerland) and SOBAJ Consulting.
Independent projects such as writing and illustrating the book ‘Greetings from Abroadland – Experiences of Family Life Abroad’ (published by Springtime Books) and illustrating the book “The World is Your Party – Counting One to Ten Festivals from Around the World”. Founding Abroadland (visual storytelling) studio & shop abroadland.net and German for Mummies comics (learning German online with cartoons).
Volunteering as a project lead and designer for educational project of AWARE Singapore and as a writer & illustrator for the Family Abroad -project by The Finnish Lifelong Learning Foundation and The Finland Society.
UX and Concept Designer | 2007 – 2010
Ogilvy Finland, EGO Taivas advertising agency
Ideation, research, copywriting and content & interaction design for digital services and campaigns.
UX and Concept Designer | 2005 – 2007
Evia marketing agency, cooperative of Edelman
Ideation, research, copywriting and content & interaction design and occasionally also project management. The outcomes were for instance web services, campaign sites, ads and visual presentations.
Producer, digital media | 2004 – 2005
SBS FINLAND/SBS Discovery Media (e.g. Kiss FM)
Producing mobile application services for Kiss FM, radio City and Iskelmä radio. Occasionally graphic design and web design.
Designer | 2001 – 2004 (alongside studies)
Logium, software company
Graphic design and software testing.
Early Work Experience
Before design related work, I gained experience from different jobs alongside studies such as working in a children’s toy store, gardening shop, payment card company, offices and strawberry fields.
Master of Arts in New Media | 2014
Aalto University School of Arts, Design and Architecture, Helsinki
Courses for example of concept design, digitization of physical items, interactive cinema, design research, storytelling, visualisation, 3D UI design and software studies. Thesis work ‘Contemporary cabinets of curiosities. Capturing environment and experiences into digital collections’ explores the means and motives of digital collecting.
Exchange studies | 2011
Swinburne University of Technology, School of Design, Melbourne
Courses of Design in Context (designing an interaction for a physical place), Information and Interface Design (wayfinding, infographics, interface design and design proposals for a physical space and a mobile application) and User Centred Design.
Social Psychology, basic studies | 2008
The Finnish Open University, Helsinki
Social identity and representations, the social construction of reality, social development, emotions and ego, research methods, values, attitudes, interactions, personality and social development.
Bachelor of Media, specialisation in digital media | 2004
Helsinki Stadia University of Applied Sciences
Courses such as editing (image, audio and video), web design, mobile videos, interface and interaction design, copyrights, project management, creating manuscripts, TV camera work, graphic design, drawing and painting, film narration and animation. Final project about producing content to mobile.
Business education, basic studies | 2000 – 2001
Haaga University of Applied Sciences, Helsinki
Courses about corporate communication, entrepreneurship and marketing.
Publications and exhibitions
‘The World is Your Party – Counting One to Ten Festivals from Around the World’ book, December 2020. Illustrations and layout.
‘Greetings from Abroadland – Experiences of Family Life Abroad’ book, published by Springtime Books, November 2018.
Concept, text, illustrations and layout.
‘Contemporary cabinets of curiosities. Capturing environment and experiences into digital collections’ Master of Arts thesis, published 2014.
‘Saltwater Junk Food’ art photography works (to raise awareness of the environmental problems of Bass Strait) at the ‘Healing the Bay’ art exhibition organized by Planetary Healing Artists Association, Melbourne, 2013.
‘BS Cosmetics’ installation (to raise awareness for the condition of Baltic Sea) at the ‘Stories from the Baltic Sea’ exhibition organized by British Council Finland and Aalto University, Helsinki, 2012.